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Leadership
 
Show Your Fear!
  by Allen W. Weiner
Seeing motivation and determination adds to a CEO’s credibility
A lot of CEO's worry about being insecure. They shouldn’t. In fact, it’s a plus. It can improve your credibility. You might even be considered visionary.

A recent article in USA Today noted that insecurity is common among super-achievers; particularly among corporate CEO’s. It quoted Dennis Manning, CEO of Guardian Life Insurance Co. of America, who says, “I am driven by fear of failure. It is a strong motivator for me.”

Manning’s “fear” is probably his key to success. It makes him behave in ways that make him seem credible and visionary. But what does “credible” mean when it comes to chief executives? Very simply: Anyone watching you has to see and hear your absolute determination to do a good job before they’ll call you credible.

There are five qualities a CEO must demonstrate in order to be called totally credible. They are competence, composure under pressure, character, likeability and high energy. The last one, high energy, encompasses the quality Manning describes as his motivation. Most people, when asked to give feedback to their leaders on 360 feedback opportunities, talk about the boss’ drive, determination, and ambition, and often refer to their boss as being an insecure overachiever. They write things like, “He never thinks he’s done it as well as it could be done and looks for ways to do it better next time.”

For example, a CEO who holds herself responsible for making things faster, better and cheaper, will tirelessly push herself and others to meet and beat any standard that’s set. Here’s another -- when my son, Matt, played little league baseball, he wouldn’t always run to first base when he earned a walk. The fans yelled, “You’re doggin’ it, Matt.” I told him that everyone loves a kid who pushes himself even if he doesn’t have to. The desire to see someone push himself never goes away. Any quality can be taken to an extreme, but in measured doses, insecurity is viewed as a big plus.

KNOW YOURSELF

Anyone watching you has to know that you aren’t blind to the most dominant parts of your personality. I call it “insight.”

I’ve written that a leader needs more than one vision to be called a visionary. He or she needs Three Visions. He needs a vision for the future, which I call “Farsight.” He needs to see the people who work for him and recognize and reward their talent, which I call “Nearsight.” And he needs to see inside himself and be willing to talk about what he sees to the people around him: “Insight.”

In the USA Today article, Manning describes himself as being driven by fear of failure. He says that he studied harder than others as a boy because he didn’t want to look stupid. By communicating those facts he demonstrates insight.

So the next time you talk to business colleagues, include some thoughts about yourself that reveal a little insecurity. Say something like, “You know, I sometimes can react a little ‘knee jerk’ to certain things and appreciate the fact that you’re here to help me keep a lid on that.” It’s a small price to pay to have credibility and insight.
 


Allen W. Weiner, PhD is Managing Director of Communication Development Associates, a leading corporate training and development firm in Southern California.

Return to November 2007 Issue